Meet Our Team
This award-winning team has your project covered with nearly
100 years of combined experience in video production with expertise in
lighting, shooting, graphics and editing.
2 Emmys, 4 Star Awards
Kelly HoffmanCreative Services Director
I have more than 20 years of experience in marketing and digital promotion. Leading advertising efforts for market-winning television station WYFF 4, I understand there are many ways to tell your brand’s story. Whether it’s a :15 commercial or a long form video - on TV or online – my team is dedicated to creating your vision and connecting your brand with the right customers on the right platform.
1 Emmy, 1 Star Award
Chad FarmerCommercial Coordinator
I have more than 20 years of experience in broadcast design and motion graphics. I graduated from SCAD Atlanta in 2000 with a BFA in Computer Animation and Graphic Design. I started as a graphic designer at CNN before coming to WYFF in 2007 where I currently write and produce commercials. I will provide clean scripts and production value to produce a clear and concise message for your company.
I'm new to the team and have an excellent eye for detail. I'm FAA registered, licensed and can showcase your business from the sky. I'm well-respected for my strong hunting ability, high trainability and versatility. I don't want to brag, but I am known as arguably one of the fastest birds on the planet. If you see me out in the wild, wave "hi!"
5 Emmys, 8 Star Awards, 1 AP Award
Benjie NewmanSenior Editor / Director
I have more than 23 years broadcast experience at WYFF 4, and I shoot and edit all on-air promos for WYFF4. I have worked with multiple editing systems and am proficient in creating graphics in 2D and 3D with an attention to detail. I also extensively us DaVinci Resolve to color correct and balance footage to the Client's standards. My specialty is coming up with innovative solutions to challenging problems.
1 Star Award
Jonni DyerSenior Editor / Videographer
I have more than 30 years television experience at TV stations in Iceland and United States. I am a graduate of AFI (American Film Institute) in Los Angeles. I have experience in live news broadcasts, movies, music videos and documentaries. I started at WYFF 4 in 2000 as an editor and photographer for station promos and client commercials for broadcast and web.